Support Rowen’s journey from puppet to park with your tax-deductible donation.
Join us on our mission to turn New York City’s dormant sites into thriving community gardens and urban farms.
Meet Rowen, a magnificent botanical puppet on a mission to sow green spaces across New York City. Standing 12 feet tall, this walking garden of seeds and plants will spotlight NYC’s unused spaces, harnessing art, data, and community action to catalyze environmental change. At journey’s end, Rowen’s physical form will be planted, becoming the city’s newest green space — a living symbol of urban transformation.
We’ve got the numbers. Now all we need is you.
identified across NYC for transformation
identified across NYC for transformation
to be created by 2030
to be created by 2030
receiving hands-on agricultural education
receiving hands-on agricultural education
for climate research and innovation
for climate research and innovation
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Over one year and five boroughs, Rowen’s journey across NYC unfolds in strategic phases that build upon each other to cultivate lasting change.
Rowen debuts, introducing its towering botanical form to Manhattan through inaugural walks.
Rowen’s six-month journey across five boroughs maps forgotten spaces, marking each for green potential.
Selected sites evolve from concrete to garden through collective effort and shared vision.
Communities plant new gardens citywide to prepare Rowen to take root.
While gardens rest, our programming reaches 30,000 students, building environmental literacy.
Rowen blooms into “Rowen Park,” its botanical body becoming NYC’s newest living garden space.
The model expands globally as cities adopt Rowen’s blueprint, turning urban vacancy into environmental action.
“Rowen’s story represents a new mythology for urban transformation—a narrative powerful enough to change how we see our cities and inspire collective action.”
Jacob Kemp, Founder + Creator
Discover how Rowen’s mission addresses critical challenges across NYC and works to improve citizens’ quality of life.
Whether you’re a brand, a foundation, or an individual, here’s how you can join Rowen’s mission to change the world.
Join Rowen’s team for a 30-minute overview on how brands, volunteers, and foundations can participate in NYC’s botanical revolution.
Join Rowen’s team for a 30-minute overview on how brands, volunteers, and foundations can participate in NYC’s botanical revolution.
Every dollar makes a difference.
Your tax-deductible contribution funds Rowen’s journey across all five boroughs—from puppet fabrication to educational workshops reaching 30,000+ NYC students to transforming vacant lots into thriving community gardens.
Rowen is a sponsored program of Social Impact Fund (SIF), a 501(c)(3) nonprofit organization dedicated to supporting innovative, mission-driven ventures.
Learn More About Fiscal Sponsorship
